What would you say has been your greatest accomplishment in the business world to date? Getting a £25 DIY website to feature in the top three positions for organic search in Google for my most important keywords, entirely through my own efforts of learning how to rank well on the search engines. I created a stable, growing business with no advertising at all.
I think these days the world has got so much bigger with the web and the explosion of social media so I want young women to believe they can do something different – be a “free range human” to quote Marianne Cantwell! There is no need to go down the traditional employed route these days – there are many ways to make money online - you just need to take the first step!
It’s getting quite competitive – since I started there are many more companies out there selling art and handmade items so you need to make sure that your stuff is different – what will set you apart from the rest? Maybe it’s design, or price, or fantastic customer service. And also – make sure you price your products properly. I see many people selling handmade items online and when I see the price I feel quite sure they can’t be making any money out of it. Be fair, but make sure you are earning something from your work – people are happy to pay for quality and something a bit special if they really like it so don’t undersell yourself!