2inspire Network Inspirational Man: Lindsay Wesker

Lindsay Wesker is Music Editor for MTV Base and is a man that we really wanted to feature on our Men’s special Profile on the 2inspire Network blog not just because of his philanthropic work but also because he has been a mover and shaker in the music industry in the UK for over two decades. Read this great interview from Lindsay which gives a great insight into his career.

Before joining the music industry, Lindsay wrote two episodes of BBC TV series ‘Angels’, then a radio play for Capital Radio. He then wrote three plays for the Black Theatre Co-Operative, all performed at Royal Court Theatre Upstairs. Since joining the music industry in 1981, he has worked as journalist at Black Echoes, a radio broadcaster, co-written a black music encyclopaedia, worked at 5 different record labels, created free! magazine (later re-named Touch), and helped radio station Kiss FM earn a legal licence. Whilst working at Kiss (86-94), he presented shows and was Head Of Music between 1990-94. Since 1999, Lindsay has worked at MTV. He was initially employed by MTV to create R&B and hip hop TV station MTV Base, and then went on to launch MTV Hits and MTV Dance in 2001. Lindsay still works at MTV, programming music videos. Lindsay has also self-published a novel (about the music industry) and, in 2012, self-published a ‘stocking filler’ book entitled ‘The Crap Husband’s Guide To A Successful Marriage’. In 2013, Every Generation Media published ‘Masters Of The Airwaves’, written by Lindsay and co-author Dave VJ, which is a history of British black music radio.

Please tell us about typical working day for you?

I wake up at 6.00am, walk to work (6.1 miles) and start work at 8.30. I’ve been walking to work for about four years. I like to finish at 5.00 but, if all my daily tasks are not completed, I work until they are complete. That could be 6.00? 7.00? Or 8.00?

What made you enter this line of work?

I joined MTV in 1999. They wanted to create an urban music TV station and they knew I’d created the music policy at Kiss FM, so I launched MTV Base in 1999. MTV has been an essential part of my life since it launched in 1981, so it was a really honour to start working there.

What would you say has been your greatest accomplishment in your career so far?

My greatest accomplishments in business have been the things I’ve helped to create and launch: free! magazine in 1989 (later re-named Touch), Kiss 100 FM in 1990, MTV Base in 1999, and MTV Hits and MTV Dance in 2001.

What has been your biggest challenge in the business so far?

The perpetual challenge in business is to maintain your market share. I love being No. 1 but I prefer being No. 1 all year long!

What are your future career plans?

My future plans are to maintain and grow the TV channels I work on.

If you had to do it all over again, what would you do differently?

If I had to do it all over again, I wouldn’t change a thing. Every experience, even the traumatic ones, have been educational. Every mistake I made taught me a good lesson!

What’s the best compliment you could receive in your line of work?

Imitation is the sincerest form of flattery, so I love it when people copy me. I’m a creative person and some people in the creative industries are not, so they are always reliant on ideas people like me!

Why is it so important to inspire the next generation to follow their dreams?

It is VITAL to educate and inspire the next generation; important to give them good habits and principles. Whether they listen is down to them! Kids always think they know it all!

Lindsay delivering a talk & educating the 2inspire Academy: Young, Gifted & Talented Group

What advice would you give to somebody who wants to start a business in your industry?
I would always advise anyone to know what they’re talking about. Knowledge is power. Serious people only want to deal with serious people. A business expert can spot a phony a mile off!

What or who inspires you in business and why?

I’m always inspired by people who believe 200% in what they’re doing and have the drive and determination to see it through. Lots of people have dreams and make plans and talk about doing things but never make them happen, let alone see them through! Success takes courage and mental strength.

What is your favourite inspirational quote?

My favourite quote is something I always say in my talks and lectures: “Be nice!” Good manners and a cheerful disposition go a long way. Good people would rather deal with good people. If you can converse and find common ground with someone, you can create a business relationship and maybe even a friendship?

You can catch Lindsay on his weekly radio show on www.mi-soul.com (and DAB all over London), ‘The A-Z Of Mi-Soul Music’ (Saturdays 1.00pm.)

Twitter: @LindsayWesker

Tumblr: http://lindsaywesker.tumblr.com/

2Inspire Network Profile: Event Planner and Manager Charley Jai

Former actress turned Event Planner and Manager, Charley once managed MonologueSlam UK (London) produced by TriForce Promotions where she introduced the ‘artist performance slot’ for musicians, dancers and other such performers to showcase their skills in a segment much for the entertainment of the audience, which would also serve to have the artist seen by professional industry persons. Charley booked a variety of talents for this slot including Duane Lamonte (from UK vocal harmony group Brick City), Rapper Luc Skyz, street dance crew Boadicea and British comedian Jason Patterson. Charley has co-coordinated events for many years and has worked alongside the likes of NLPR UK Ltd (www.nlpruk.com) and Deal with D.V. www.dealwithdv.co.uk).  Read more about her incredible journey below.

Please tell us what is a typical business day for you?

Usually starting at 5am, as I freelance within various fields of media and entertainment, nothing is ever really typical about my day. Emails are checked and priorities a set in the shape of a check-list. After a strong coffee I then begin completing the tasks set and these can be anything from having to carry out research for journalism or drafting the structure for a segment of my online show. I try to finish my day by 7pm so that I can get a decent amount of shut-eye too however, that is the one thing I rarely achieve.

What made you want to work in media and entertainment and what steps did you take to start operating freelance in these fields?

As a youngster I was surrounded by a very creative family and also friends who inevitably had me take an interest. While at Secondary School I threw myself into my drama and English lessons where I developed performance and written skills. Once I realised my passions I then spoke with my drama teacher about how I could develop and she mentioned Theatre Royal which was local to the school. I later auditioned for their youth theatre and was given a place. I was just 13 or 14 when I joined. I went on to use my gift-of-the-gab to talk to anyone and everyone I met while at Theatre Royal and began to build my network; contacts.

What would you say has been your greatest accomplishment within media and entertainment to date?

Hmm.. I’d like to think the greatest is yet to come to be honest. I have achieved so much and mostly by putting myself forward through a fear of not knowing what may or may not be in my career. Landing my own radio show was huge as I had never hosted radio before, presenting on-screen for the first time was definitely a big deal, launching my very own initiative, Change the Stereo which has produced short film ‘Pass the Comb’ (shown on the community TV channel in April 2014) had a huge impact on me too! So, I cannot pinpoint one thing and I quite like that actually. I feel incredibly blessed to have reached certain goals especially where I have been able to share the success of such with others.

What has been your biggest challenge in business so far?

Trust! I do not find it easy to trust people at all and so, I tend to do a lot on my own. This can be both a good thing and something which holds you back. The sense of fulfillment from having accomplished a goal through your own efforts is just amazing however; there are times where the process can be made so much shorter and far more enjoyable with others on board. It’s a difficult one for me but, I believe I’m getting better. Although incredibly small, I have put together a team for my new online show. (www.youtube.com/TheRealTalkTVSeries)

What are your future plans in media and entertainment?

To be the absolute best I can be at every opportunity I am blessed with and in doing so to continue providing opportunities for others.

If you had to do it all over again, what would you do differently?

 Absolutely nothing because, I fully believe that every choice and action I have made (right or wrong) has led me to the very place I’m at today for which I am incredibly grateful.

Why is it so important to inspire young women in particular to follow their dreams?

For me, it is important to inspire everyone irrespective of their gender or background because, such is what motivates us to go out there and pursue our goals with confidence and self belief. I do not believe young women are any more in need of that than the more mature woman or boys and men. 

What advice would you give to somebody who wants to start a business in your industry?

Research absolutely everything, gain complete understanding of your chosen area, network like it’s your full time job, be humble, stay focus, surround yourself with positively driven individuals, eat three healthy meals a day, try to get a decent amount of sleep each night and finally, go with your own instincts but be smart with the choices you make!

What or who inspires you in business and why?

Fear of failure is my drive to be honest and anyone who is succeeding, especially those who show humility and look to help others achieve.

What is your favourite inspirational quote?

This is one of my very own but, I do love it (ha-ha): Let nothing and nobody stop you from boldly walking through any door of your choice because, that might just be the very step which will see you potentially achieve your biggest goal.

@msCJ80 www.facebook.com/MsCJaiCreative www.charleyjai-realtalk.blogspot.co.uk 
www.youtube.com/TheRealTalkTVSeries