Tuesday 14 January 2014

2Inspire Network Business Profile, Remi Akinmoyewa, Founder of Kupcakelicious

RIP Remi Akinmoyewa Sadly, we would like to share the news that one of our sponsors for this years Ladies Day event, Remi Akinmoyewa of Kupcakelicious was not present at the event because she died in a tragic accident on the Thursday prior to the event. Any of you who exhibited at the ladies day in October 2013 may remember her as she was a sponsor and an exhibitor at that event. We feel very saddened by the news, Remi was a lovely sweet young lady with a big heart who always supported the Network and Academy events. She leaves behind her husband and two small children aged 1 and 3. Many of you were kind enough to contribute items towards our Academy music project fundraising raffle, however upon hearing the news the Academy have said they want to donate the proceeds to Remi's family. You can read her inspirational interview here:

In this business profile we meet Remi Akinmoyewa, Founder of Kupcakelicious, a growing cupcake business which is set to take London by storm. Read this interview with Remi and find out about her business journey.

Please tell us what is a typical business day for you? No day is the same. One day I am working on a new recipe and the next I am working on my brand image. Since I have children most of my work is done while they are asleep. I am a mumpreneur.

 What made you start the business and what steps did you take to start operating as a business? I have always wanted to work for myself but never had the boldness to do so. I studied Business and Administration back in France so knew all the basics. However it is not until I had my first son that I started considering the idea of starting my own venture. Like many mumpreneurs I was not fully fulfilled with my job.

What would you say has been your greatest accomplishment in the business world to date? Been able to build a brand from scratch and be a sponsor for the 2inspire ladies day. It was a first for me, and it was awesome!

What has been your biggest challenge in business so far? Finding adequate finances. There is so much I would like to do but finances always get in the way. That is one of the reason I had to resume work.

What are your future plans for the business? I would like to distribute my cupcakes and dessert tables to corporate businesses. I would also love to open a boutique in Essex.

If you had to do it all over again, what would you do differently? I would do more research on funding.

What’s the best compliment you could receive in business? "Your cupcakes are exquisite!"

Why is it so important to inspire young women in particular to follow their dreams?
In a world dominated by men, it is crucial for women to follow their dreams and use their God given potential.

What advice would you give to somebody who wants to start a business in your industry? Do what you really love because when times are hard, it is your passion that will keep the fire burning.

What or who inspires you in business and why? Oprah Winfrey. She did not let her past block her future. It took her about twenty years to build her empire but she kept going. I am sure she felt like giving up but she did not and became the successful woman she is today.
What is your favourite inspirational quote? “What does not kill you makes you stronger”

Contact Details
Remi Akinmoyewa  - cupcakeliciousltd@gmail.com
Twitter - @Kupcakelicious

1 comment:

  1. Remi was truly an inspirational woman. Her zest for life and enthusiasm for her business were motivational to observe. Her cupcakes were, of course, delicious but it was her good nature which shone through the most. May her soul rest in perfect peace.